Pharrell is gearing up to launch the next chapter of his remarkable career by unveiling his first Louis Vuitton collection at the highly anticipated Paris Fashion Week this summer.
The “Happy” hitmaker will debut his offering for the fashion house on June 20 at 8:30 p.m. local time, according to the provisional calendar for the upcoming Men’s Fashion Week in Paris.
The collection, which will be under the artistic direction of Nicolas Ghesquière, marks the first with Pharrell as its creative director.
“Since 1854, Louis Vuitton has placed fashion in the context of culture bringing unique designs to the world, combining innovation with style and uncompromising quality,” read the statement from the designer.
“Today, the Maison remains faithful to the spirit of its founder, Louis Vuitton, who invented a genuine ‘Art of Travel’ through luggage, bags and accessories which were as creative as they were elegant and practical.”
In February, Pharrell was officially hired as Louis Vuitton Men’s Head Designer, a position similar to that once held by the late Virgil Abloh.
On Tuesday (February 14), the French fashion company made the hiring official by announcing that Skateboard P’s first Louis Vuitton collection will be unveiled in June at Paris Men’s Fashion Week.
“Pharrell Williams is a visionary whose creative universes expand from music to art, and to fashion – establishing himself as a cultural global icon over the past twenty years,” The way in which he breaks boundaries across the various worlds he explores, aligns with Louis Vuitton’s status as a Cultural Maison, reinforcing its values of innovation, pioneer spirit, and entrepreneurship.” LV’s announcement read.
Pietro Beccari, Louis Vuitton’s Chairman and CEO, added: “I am glad to welcome Pharrell back home, after our collaborations in 2004 and 2008 for Louis Vuitton, as our new Men’s Creative Director. His creative vision beyond fashion will undoubtedly lead Louis Vuitton towards a new and very exciting chapter.”